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Our LIFESTYLE brand of choice is Fjallraven of Sweden. Fjällräven’s products are currently sold in around 20 countries and over time a few have become more or less classics – the Greenland Jacket, Vidda Trousers, Kånken Backpack and Expedition Down Jacket. They work continuously on developing materials, solutions and designs for new favourites – clothing, tents, sleeping bags and other outdoor equipment that can be used, loved and worn over many years of adventures out in the fresh air. We believe that if you live and work in the countryside you’ll love this product.

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